The issue with buying cowboy boots at a retail store starts with feeling like you have to be a cowboy to pull off the style. You shop around seeing a ton of cowboy boot options and price tags that range from $200 to $2,000+. Most customers don't have a grasp on all of the differences that goes into each style of boot. The retail employee walks over and assumes you know everything, or assumes you know nothing about cowboy boots . Either way, it's never a great experience.
At Alvies, we set our sites on becoming the heavyweight champion of cowboy boot shopping experiences. That is why we launched, Boot Party. We bring the boots to you, give you and/or your guests a personalized fitting at your house, Airbnb, a bar, or wherever, and we make it a ton of fun, educational, and all about you.
But instead of writing a bunch of boring copy about why we launched Boot Party, we made a sweet video for your viewing pleasure.